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Case Study 2
Major Technology Consultancy Practice: Patent Licensing and Acquisition Strategy for a Fortune 100 Corporation

A leading UK Technology Consultancy was approached by a Fortune 100 company to identify acquisition and patent licensing opportunities in a major medical instrumentation area. The project brief was intentionally vague: focusing on user benefits, leaving the question of technology open-ended. The Consultancy faced a tight timeline in which to develop a patent map of the field and make recommendations. CambridgeIP embedded an executive with the client to ensure rapid implementation of feedback.

Bespoke Project Process Outline

Using CambridgeIP’s TechBoundary method we identified 12 distinct technology spaces: with over 15,000 patents. The Consultancy selected 4 technology spaces for which a patent map and IP Landscape report would be produced. The resulting patent maps provided the Consultant with a wealth of analysis and insight such as: inventor network maps; shortlist of companies, universities and inventors in each patent map; analysis of industrial applications and overlaps between the 4 patent maps; and a list of the most influential patents in the space. In addition, CambridgeIP also supplied the full patent datasets of over 8,000 patents.

The Consultancy used our research to conduct expert-based analysis and make acquisition and patent licensing recommendations to the Multinational. The Consultancy partner who led the project will be using the project outcomes internally as a Case Study to educate other project leaders.

The figure below illustrates the iterative process we followed in generating the patent maps and IP Landscape.

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