CambridgeIP

Case study 4

Blue Chip R&D Manager: R&D Strategy Development

The R&D manager of a Fortune 100 Corporation working in the defence and homeland security industry approached us for an IP Landscape of a new growth area. The client had a deep understanding of her sector. However, prior to structuring its R&D approach and commitment to investment, she wanted to develop a deeper and independent understanding of the field: key actors, relationships, levels of activity, key patents. The client did not approach Corporate Counsel, whose resources were stretched by other activities.

Patent-based Technology Evolution Map

*IPC stands for International Patent Classification

We spent 2 hours with the client setting up the project using our TechBoundary method. The resulting IP Landscape report helped deepen the client’s knowledge of the industry’s patent map, competitor activity, leading experts and technology migration trends. The IP Landscape report accelerated the client’s business development of this area.

The patent-based Technology Evolution Map helps R&D managers to identify new areas of growth where they may consider entry: by showing how a core technology’s application evolves over time.

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